Free Guide

The Adelaide Privacy & Identity Playbook

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Privacy challenges are evolving. Get in front of them with Adelaide’s updated Privacy & Identity Playbook.

“Version 2.0” of our Playbook covers:

  • The latest regulatory and technical challenges to look out for
  • How Google’s Privacy Sandbox and Apple’s privacy suite impact targeting and measurement
  • The effects of opt-in on targeting, attribution, fraud, and CPMs
  • Three ways to mitigate the effects of these changes
  • All-new case studies, plus a silver lining to identity

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