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Adelaide Case Studies

Financial Services

Global Bank’s AU Strategy Pays Off: 2.8x More Conversions, 70% Lower CPA

See how AU-optimized media delivered a 321% efficiency lift with significantly more conversions at lower cost.

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Financial Services

Correlating Attention to Impact for Insurance

A major insurance brand proves strong correlation between attention, conversions, and incrementality. Boost your bottom line with AU, a proxy for business outcomes.

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Beer, Wine, & Spirits

AU Predicts Awareness for a Global Beer Brand’s New Product Launch

High-AU media drives double-digit lift for Fortune 500 beverage company. Learn how this brand uses attention metrics to gauge how hard its media is working.

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Food & Beverage

AU Drives Award-Winning Performance for Coca-Cola Schweiz & Österreich

Coca-Cola achieves award-winning campaign results with Adelaide AU. Upgrade your media-buying strategy with attention metrics today.

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Financial Services

High-AU Media Delivers 2.5x Higher Conversions per Impression for a Consumer Brokerage

Find out how a financial services giant boosts Customer Deposits using Adelaide's AU attention metric.

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Telecommunications

High-AU Programmatic Media Drives Increased Conversion and Site Visit Rates for a Leading Telecom Brand

Discover how Mediahub drove incremental conversions for this telecom brand by optimizing toward high-quality media mid-flight using Adelaide's AU metric.

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Automotive

AU Optimizations Helped Achieve the Most Successful EV launch in Switzerland in 2021

Adelaide drives higher Ad Recall and Purchase Intent for Škoda's award-winning EV campaign. Find out how attention optimization drives better business outcomes.

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Technology

EssenceMediacom, Adelaide, and Kargo Run First Digital Campaign Guaranteeing Media Quality with Attention.

Discover how EssenceMediacom uses Adelaide's AU attention metric to secure higher quality programmatic media and guarantee a minimum likelihood of attention.

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Sports & Entertainment

Adelaide AU Ratings for CTV, Display, and OLV Predict Tune-in

This NBA campaign proves Adelaide's attention metric, AU, predicts Tune-in. See how the NBA improves advertising performance by prioritizing high-AU media.

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Food & Beverage

Adelaide Reveals 25% in Potential Cost Savings for a Fortune 100 Beverage Company

Attention metrics help advertisers uncover more efficient sources of high-quality media. Learn how this Fortune 100 beverage company uses AU to reduce ad waste.

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Automotive

Attention-Optimized Custom Algorithm Drives Up to 69% Higher Programmatic Conversions for Audi Switzerland

Audi increases conversions while driving costs down using Adelaide AU. Learn more about integrating attention metrics into your programmatic strategy.

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Attention resources:
Revolutionizing Media Quality Measurement with Attention MetricsThe Fundamentals of Attention MetricsPlanning with Attention MetricsHow Attention to Advertising Works
Programmatic ActivationThe Power of Attention MetricsReducing Carbon Emissions & Waste with Attention Metrics
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